iHerb is a global e-commerce retailer specializing in vitamins, supplements, sports nutrition, beauty, grocery and other health and wellness products. Since 1996, we've grown to offer more than 50,000 products from over 2,000 trusted brands, serving customers in 180 countries.
Every order is sold and shipped directly by iHerb, never by third-party sellers. We source products directly from trusted brands and authorized distributors, so what you buy is authentic. Many products go through third-party lab verification to confirm what's on the label matches what's inside, and everything is stored in a climate-controlled network of fulfillment centers and inventory hubs built to protect freshness and potency. Expiration or best-by dates are shown on our product pages, so you know exactly what you're getting before you buy.
We carry a wide selection of health and wellness products, delivered quickly to customers around the world, with free shipping available to many countries. Shopping feels local wherever you are, with support in your language, currency, and payment methods.
We specialize in one thing: health and wellness. That focus shapes every part of how we source, store, and ship, with everything built specifically around helping you feel your best.
Founded in Pasadena, California, in 1996, iHerb has grown into a global company headquartered in Irvine, California, USA, with key regional offices in Amsterdam, Dubai, Seoul, and Shanghai. We operate a global network of climate-controlled facilities across the United States (California, Texas, Pennsylvania, Kentucky, Illinois), Asia (South Korea, Hong Kong), and the Middle East (Saudi Arabia) to ensure maximum product freshness and fast delivery.
Yes. We source products directly from trusted brands and authorized distributors to help ensure every product we sell is authentic. Because every order is sold and shipped by iHerb, we maintain control through the whole supply chain process. For supplements and sports products, brands are required to provide documentation, including Certificates of Analysis (COAs), supporting ingredient identity, label accuracy, and composition. Our exclusive iHerb Brands undergo rigorous testing by independent, third-party labs through our iTested program. They are verified for purity, potency, and ingredient accuracy and you can view the official Certificate of Analysis right on the product page. Learn more about our Quality Promise.
iHerb keeps products fresh by storing them in climate-controlled fulfillment centers and moving inventory quickly, with a turnover rate averaging 8.1 times per year, well above typical e-commerce benchmarks. Combined with careful handling, this helps ensure products arrive in excellent condition rather than sitting in a warehouse. You can also check the expiration or best-by date on most product pages before you order, so you know what you're getting before it ships, not after it arrives.
Yes. iHerb features more than 70 million reviews, each tied to a verified purchase. Reviews are automatically translated so customers around the world can learn from one another's experiences.
iHerb ships to customers in over 180 countries with a localized shopping experience that supports 46 languages, more than 80 currencies and over 40 local payment methods.
Free shipping is available to over 60 countries once your order reaches a minimum subtotal, which varies by country and by carrier. You'll see your specific threshold in your cart as you shop.
No. iHerb never charges membership or subscription fees. You can shop with confidence knowing you're always getting the best possible value, with no hidden costs or recurring charges.
We source directly from brands and purchase inventory at scale, which gives us strong buying power and helps us reduce cost. Because we manage our own fulfillment instead of relying on third-party sellers, we also avoid the extra marketplace fees that often get passed on to customers. The result is consistently competitive pricing on authentic, trusted wellness products.
Yes. Protecting your privacy and payment security is a top priority. Since our founding in 1996, we have never sold or leased customer information to third parties, and we never store your credit card information. Payments are processed through global payment processors using advanced tokenization. Our site uses secure, encrypted connections throughout, and we comply with global data privacy laws, including the EU's GDPR, California Consumer Privacy Act, and applicable US state privacy laws. Learn more about how we protect your information.
If a product doesn’t meet your expectations, we’ll make it right. As part of our Quality Promise to our customers, we make it easy to initiate a return. Learn more about iHerb’s Refund policy.
Yes. iHerb owns several brands, including California Gold Nutrition, our flagship owned brand of supplements and wellness essentials, along with Mild By Nature, Idealove, and Vitacost. Select products go through iTested, our independent testing program, where accredited, ISO-certified independent labs verify ingredient identity, potency, purity, and other key safety parameters, giving you an extra layer of quality verification you can trust. Learn more about our iHerb Owned Brands.
iHerb has been in business since 1996, when our founder began selling a single wellness product from his apartment in Pasadena, California. Over three decades, iHerb has grown into a leading global eCommerce retailer specializing in health and wellness, earning the trust of millions of customers along the way.
iHerb is a privately owned global health and wellness e-commerce retailer. Led by an experienced team, we are dedicated to serving millions of customers across over 180 countries through an uncompromised commitment to quality, transparency, exceptional value and global accessibility. Visit our Corporate site to learn more about our company and leadership.
We’re honored to be recognized for our commitment to customer care, workplace culture, and seamless online shopping. Some of our honors include:
America's Best Customer Service (USA TODAY)
Better Business Bureau (BBB) A+ Accreditation
Top eCommerce Site for Conversion (Similarweb)
Great Place to Work® Certified
EY Entrepreneur Of The Year® (Pacific Southwest)
Rakuten Shop of the Year Award (Japan)
LINE Global Best Practice Award (Taiwan)
Brand Customer Loyalty Award (Korea)
